These revenue streams are similar to the ones on platforms like Twitch, but multiple streamers who talked to Business Insider said it was significantly easier to build a streaming audience on Facebook. When you start watching a live video game stream, especially one that's recommended to you by Facebook, there's usually an option to give the streamer 'stars,' with each star equal to one cent (100 stars for $1), or to become a paid subscriber of that streamer for $4.99 a month.
Plenty of recommended live streams pop up immediately, with some of the most popular games being 'Pokémon GO,' 'Apex Legends,' 'Grand Theft Auto V,' and, no surprise, 'Fortnite.' Twitch still dominates for both hours watched and hours streamed, compared to YouTube Gaming and Mixer.įacebook Gaming can be accessed from the platform's left sidebar on a desktop or via the menu on the Facebook app. The most recent viewership statistics from April, May, and June of 2019 show 153,000 active streamers on Facebook, while Twitch had almost 3 million active streamers in September. The Facebook Gaming homepage when accessed on a desktop. Account icon An icon in the shape of a person's head and shoulders.
